• Project: WINE DICE and complete Corporate Design / Branding Client: Claus Preisinger Winery (A)

    Statement of the red dot jury (Wine Dice): This wine packaging presents itself in a way that is notably puristic and atypical for the industry. The content of the box, which contains 12 bottles of wine from the Austrian renowned winery of Claus Preisinger, becomes apparent only when taking a closer look. With a design referencing the work of a demanding vintner, the packaging tells a story of playing with aromas and textures, but also with natural resources. The cardboard box, the contours of which have been slightly altered, stands out particularly due to its minimalist black-and-white design and achieves visual uniqueness.